The Story Behind “Sánchez Ricardo”
Many people have asked me why I named the agency ‘Sánchez Ricardo.’ The spirit of this firm is inspired by two women who empowered me with the knowledge, tools and resources to be who I am today. My grandmother, Manuela ‘Nenita’ Sánchez, was born in Havana, Cuba. Her progressive political and cultural perspective helped frame my thinking on life, relationships and business. My mother, Miriam Ricardo, was born in the Oriente Province of Cuba. She is the definition of fight, grit, work and perseverance.
As a result of the values they passed on to me, my clients can expect a dedicated champion to their cause with a fighting spirit that creates opportunities with a new and unique perspective.
— Midy Aponte